Aeroport Nice Cote d'Azur - Air Littoral - Nice, France
Independent carrier operating domestic routes in France as well as an international Mediterranean hub in Nice
Mr. Filip Soete, Commercial Director of
Aéroport Nice Côte d'Azur:
"Remarkable you could produce this business plan so fast."
When Air Littoral ran into difficult waters, management of Nice Airport, in its
responsibility as major stakeholder, made major efforts to secure the product offer that was
endangered. Air Littoral offered a very significant number of the routes in the portfolio of
the Airport.
Schedule Consult was invited to support in investigating all options to achieve this
objective.
BUSINESS PLAN
Year: 2004
Project objective: Identification of the best way to
secure important air links from Aéroport Nice Côte d'Azur to regional business
destinations.
Project content: Evaluation of various options with or
without a Nice-based airline. Identification of reasons for Air Littoral's failure. Found
structural network flaws that had cost the airline most of its potential margins over the years.
Development of a new network concept as basis for a viable continuation of operations.
Result: Inventory and prioritization of opportunities for
Nice Airport to preserve its market offering and revenues. Business plan with a three year
production plan towards profit.